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It's a well established fact that writing articles is a powerful method of advertising online. Article writing is the Internet advertising solution that can get you search engine rankings.
Many of the now, well known personalities on the net used this strategy to leverage themselves into the marketplace at the beginning of their online careers.
So, what is it about writing articles that continues to deliver positive results? Why do these now well established net personalities continue to write articles, and post them all over the net, choosing this method, above all others, as their Internet advertising solution?
THE ANSWER IS DECEPTIVELY SIMPLE.
'People use the net to find information on topics of specific interest to them.' They DO NOT come to the net to buy your 'stuff'.
THE PSYCHOLOGY BEHIND SELLING INFORMATION
Here's how this works, and why articles will always be one of the most powerful Internet advertising solutions/ selling tools.
Person A, (let's call her Sarah) has a problem she wants to solve. She goes to her favorite search engine and types in the key term she thinks will lead her to information which will help her solve her problem.
She scans the information that's returned from her search request, clicks on a link she likes, and is taken through to information about her "problem".
She reads the article. The writer of the article clearly understands the topic in which our Sarah is interested.
She is impressed. Not only has this article been an Internet advertising solution for the writer, but it has also provided a solution for Sarah.
The article has helped Sarah solve her problem. She is now much more likely to TRUST the author of the article because the author has generously given of his knowledge and has not asked for anything in return.
The writer has just given Sarah something valuable (the information she was seeking). She is now culturally obligated to give something back in return.
The more value the author gives Sarah the more she is (subliminally) obligated to give something back in return. Eventually (when there has been enough value exchange built up) the asking price for the writers ebook, course, or CD series, on the topic, will be seen as a 'fair' price to Sarah, and she is likely to buy it.
So, what this smart marketer has just done is give our Sarah value up front (through articles, a newsletter, autoresponder series, or free ebook) which helps her solve her problem. Thus, advertising online through the use of article syndication has paid off in spades!
WHY YOUR EXISTING INTERNET ADVERTISING SOLUTIONS AREN'T WORKING
There has been no value exchange built up between the two parties. The advertiser is TELLING us things. They are not SHARING their knowledge with us.
We are being 'sold', and we all know this.
So, to get results advertisers seem to think that they have to do MORE advertising, and this squirrel in a cage routine continues, endlessly... with ever deminishing results.
It's called spam.
A BETTER WAY - VALUE EXCHANGE PROMOTION.
When you give people value (information) you create an entirely different commercial relationship with the reader. You create a value exchange.
Here's how it works.
You interface with web searches and deliver valuable content to the searcher. This is accomplished through the writing of articles, on subjects of interest to people.
When articles are published to the Internet, the content, based on keywords used in them, attracts the attention of search engine spiders. When a person searches a keyword relevant to what you've written, the article will show up in the search results they've requested.
The searcher then goes to your article, which they are able to read, without cost. You have provided them something of value, for free, and made it easily accessible to them as well. You have just set yourself up as a resource for that person. Now you will stand a more favorable chance of selling them something later on.
Think of it as the Internet advertising solution that draws someone to you, rather than you pushing something at them.
What Sells More, a 60 Minute Infomercial, or a 60 Second TV Ad?
Which Internet advertising solution makes more sense to you? Spending money over and over and over, sending ads to people who may or may not wish to read them (being invasive), or paying once for establishing a relationship of trust, with potential customers who are looking for what you offer, through the writing of permanent informational content, which is served to them via a search engine? (non-invasive)
I thought you'd say that!
This is where AdsOnQ ™ can help you. By posting your advertisements, written as articles, on the AdsOnQ ™ RSS feed, you will be able to draw customers to yourself.
What Is AdsOnQ?
AdsOnQ stands for: Article Distribution and Syndication On Quikonnex. For those who are not familiar with Quikonnex, Quikonnex is the RSS feed server that powers AdsOnQ. It is the system which allows AdsOnQ to syndicate content all over the Internet, and through which that content can be spidered and indexed by all the major search engines.
Trina L.C. Sonnenberg, the publisher of AdsOnQ, has been using the Quikonnex system since 2003, with tremendous success, not only with AdsOnQ, but with the Internet marketing ezine, The Trii-Zine Ezine, ISSN# 1555-2276.
Quikonnex feeds are referred to as channels, in part because one can subscribe to a Qchannel much the same way cable TV channels are subscribed to, insuring that you only get the information you want to receive.
So what makes AdsOnQ the article marketing, online advertising resource that beats the rest?
It is a well known fact that the best way to promote anything is to target your efforts to those who are already interested in what you have to offer. Since people do not use the Internet to read typical advertisements, the most effective way to target your market is to get listed in search engine results for the keywords your market is searching for. Additionally, people searching the Internet are typically looking for information. People looking for information use search engines to find it.
Now, search engines are always looking for fresh, relevant informational content to best serve their market; people doing the searches. Articles provide that content; therefore article marketing, especially in this fashion, just makes sense.
Since AdsOnQ is an RSS feed, it is spidered each time new content is added to it. Static web pages are only crawled by search engines in 30 day intervals. This allows and advertiser to be indexed much more quickly and more often.
Article marketing as an online advertising method has proven to be extremely powerful and utilizing RSS as the distribution vehicle has made it even more so.
Another aspect of AdsOnQ's article marketing system that is very attractive to promoters is the fact that writing skills are not required. That is to say, that those without writing skills can have promotional articles professionally written for them, as part of the service. Each article is keyword optimized for the target market it is written to reach. It then gets spidered by the search engines and indexed within 24 to 72 hours after being posted.
Those who use the AdsOnQ service for their article marketing and online advertising efforts, and have their article written for them by AdsOnQ, also own the copyright to the finished article. This means they they can use the article elsewhere if they so choose to. AdsOnQ retains no rights to the finished article.
Also, articles posted to the AdsOnQ channel are permanent. They remain part of the feed forever. There is no need to re list ever.
When a reader finds the article through a search engine, they click the link, which takes them to the information (article) they been looking for and from there they can click through to the advertiser's web site.
Trina L.C. Sonnenberg: Publisher of AdsOnQ and The Trii-Zine Ezine, and founding publisher at Quikonnex.
http://www.ads-on-q.com
http://www.ezines1.com
We will write your article for you!
That's right! Get a professionally written, customized, and keyword optimized article, created just for you! Your article, your copyright, to do with as you like. No extra charge! Or, submit your own...
Unlike classified sites and FFA sites, where you must cram a useless sales pitch into a couple of lines, at AdsOnQ ™ you can deliver your information as a complete article. Not a solo ad, but an honest to goodness article, rich with keywords that will attract that search engine attention.
Search Engines Love RSS Feeds! When you submit your article to us, we will send it to our keyword specialist for search engine optimization; just another benefit of advertising online with AdsOnQ.
Unlike a solo email ad, that ends up in the circular file, your information, once posted to AdsOnQ ™ will be available for repeat viewing. Once there, you never have to pay again, to have it, "sent" as with a solo email ad, either.
Every post made to the AdsOnQ ™ RSS feed is given an item number and becomes a permanent part of our database; a searchable part of our database, and picked up by other search engine spiders, like Google, Yahoo and MSN!
We call them, "Forever Ads," because they are accessible forever.
BENEFITS OF ADVERTISING WITH
AdsOnQ
- Pay Once & Advertise Forever: Saves time and money.
- Rank on Major Search Engines: Your prospects will easily find you. You get targeted traffic.
- Non-Email Reliant: No spam filters, complaints, or accidental deletion.
- Professionally customized articles: You don't need to be a writer to use this service. We will do the work for you.
- Syndication: Your information can be seen, and accessed on hundreds of other web sites. Exponential exposure!
After posting an article, based on the phrase, "Internet advertising solutions," we were able to inject AdsOnQ into page 1 of Google's results for that phrase, within a matter of days!
This is PRIME Advertising Real Estate! Stake Your Claim!
Get your information into the hands of those who want it!
Publish it here, with AdsOnQ!
Order Now!
Get a professionally written, customized and keyword optimized article created just for you!
No extra charge!
When was the last time you got all that from a solo email ad, a classified, or an FFA?
These are not the only advantages to article advertising online via AdsOnQ ™!
Because it is permantently indexed by AdsOnQ ™, you can link to it, adding it to the signature line in your own emails, set your traffic programs to drive traffic to it; you can even submit the link itself to search engines, or center a PPC campaign around it, maximizing the dollars spent on advertising online.
We are an RSS channel.
Your information will be syndicated!
What this means for you is enormous...
Your information can be inserted and seen on web sites all over the Internet. Imagine, your headline on the pages of hundreds, even thousands, of web sites everywhere!
Drive Targeted Traffic to Your Web Site Through the POWER of Syndication
Do you think Dear Abby would've become such an icon, without her column being syndicated in publications all over the world? What about Dave Barry, or even the Peanuts, where would they be without the power of syndication?
POWER Your Online Advertising With RSS Syndication -
Power Up With AdsOnQ!
Publish your information here, with AdsOnQ...
Your New Internet Advertising Solution!
Order Now!
AdsOnQ is a TLC Promotions Company.
Copyright © 2004-2010 All Rights Reserved World Wide
Trina L.C. Sonnenberg
President - AdsOnQ
P.O. Box 481
Nucla, Colorado
81424-0481
970-864-7799
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